Nice Words

Here are some nice words from a client () who we recently helped to stage her home for the market. This was an occupied , we added our furnishing and accessories to compensate her existing stuff to make it practical / livable and yet presentable.

It is always to hear nice words… ;-)

Related posts

Market Condition – A Stager’s Perspective

2009 has been great for us so far, we are seeing a huge jump in demand in January. Everyday our team of designers are busy with new appointments  and designing for various projects in cities all over the Bay Area, a sharp contrast in term of activities comparing to last month. 

 

business is seasonal since we follow the real estate market closely. Nov/Dec are typically the slower months since everyone is pre-occupied with the holiday events. As the end of the year approaches, people seem not wanting to commit to any major changes, and prefer waiting for the new year to roll in. Although a busy January is nothing new, however, it is surprising to see a ~15% increase in our business comparing to the same months in past recent years! February is not showing any sign of slowing neither, our calendar is starting to filled up with projects for the first two weeks of Feb already — which is somewhat rare to have projects scheduled this far ahead.

 

2008 was rough on the real estate market, although there will be few more rounds of ARM rate reseting this year, we are hoping to see the real estate market bottoming out soon and rebound in 2009. 

Related posts

Staging Diary: Investor

We drove all the way out to and today to stage two homes for one of our VIP client — David. far away is always more troublesome: long drive back and forth, cost of transportation, potentially long hours and of course there is always the risk of forgetting things behind. We’d always double check, triple check ourselves before leaving the warehouse. 

David is a real estate investor, and has been using us exclusively. He’d buy his properties at auctions, bring in his rehab team to remodel, call us to pretty-up the place and put it back on the market at very attractive prices. He is a straight shooter who knows exactly what he wants, and he is a believer in . In fact, he have even raised the listing price numerous times after our . To David, be able to sell fast and at top dollar is well worth the price he paid for our service. He does at least one house per month, it has been a privilege working with him.

Here are some before and after photos for the houses we did for David today…

Home (4000 sq ft)

 

Home (1500 sq ft)

Related posts

Return on Investment

Few years ago, it seems as long as the place has a front door, you can probably sell it. Well, the real estate market is not what it used to be. Nowadays, the house needs to be in top-shape in order to be competitive. Besides having to spend the money to fix-up/remodel the place, you should also remember to “dress it up”! Presentation is everything, a properly staged home is essential to help sell the property fast and at top dollar.

ROI of Home Remodeling & Staging

ROI of Home Remodeling &

The Return on Investment (ROI) number in the chart above might surprise you, but think about this a bit… Brand new electrical wiring or copper plumbing might be highly welcomed upgrades, but they won’t “emotionally capture” the potential buyers. The potential buyers need to emotionally “move-in” as soon as they step in the front door, and be able to picture themselves sitting in front of the fireplace reading a book or hosting parties around the dinning room… 

transforms a cold, uninviting house into a warm, welcoming home. The ROI of home begins way before the first open house… the photos of a well staged home on the internet help attract the home buyers to make the time and find their way to your home, and boost the likelihood for a deal, which translates to a fast sell, less holding cost and perhaps at the best possible price. 
Hire a professional stager for the job, or DIY, but definitely put in your best effort to present your home in the best possible light, because a lot of equity is at stake!

Related posts