Few years ago, it seems as long as the place has a front door, you can probably sell it. Well, the real estate market is not what it used to be. Nowadays, the house needs to be in top-shape in order to be competitive. Besides having to spend the money to fix-up/remodel the place, you should also remember to “dress it up”! Presentation is everything, a properly staged home is essential to help sell the property fast and at top dollar.
The Return on Investment (ROI) number in the chart above might surprise you, but think about this a bit… Brand new electrical wiring or copper plumbing might be highly welcomed upgrades, but they won’t “emotionally capture” the potential buyers. The potential buyers need to emotionally “move-in” as soon as they step in the front door, and be able to picture themselves sitting in front of the fireplace reading a book or hosting parties around the dinning room…
Staging transforms a cold, uninviting house into a warm, welcoming home. The ROI of home
staging begins way before the first open house… the photos of a well staged home on the internet help attract the home buyers to make the time and find their way to your home, and boost the likelihood for a deal, which translates to a fast sell, less holding cost and perhaps at the best possible price.
Hire a professional stager for the job, or DIY, but definitely put in your best effort to present your home in the best possible light, because a lot of equity is at stake!
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